Introduction

At Middleware.io (“Middleware,” “we,” “us,” or “our”), your privacy is of utmost importance to us. We are committed to being transparent about how we collect and use data, especially when it comes to cookies and similar technologies.

This Cookie Policy explains:

• What cookies and tracking technologies are
• Why we use them on our website and platform
• The types of cookies we use
• Your choices regarding cookies and consent management
• How you can control or disable cookies

This policy is designed to comply with:

• General Data Protection Regulation (GDPR) (EU) 2016/679
• UK GDPR and Data Protection Act 2018
• EU Privacy Directive (Cookie Law)
• California Consumer Privacy Act (CCPA) (where applicable)

This Cookie Policy forms part of our overall Privacy Policy.

What Are Cookies?

Cookies are small text files stored on your browser, computer, or mobile device when you visit a website. They are widely used to:

• Make websites work efficiently
• Enable core functionality such as navigation and secure login
• Track website usage for analytics and performance
• Remember your preferences and settings
• Provide relevant content and advertising

Cookies are commonly used because they allow websites to recognize your device and provide tailored experiences without requiring you to repeatedly input information.

Types of Cookies

Cookies can be categorized based on:

1. Origin

• First-party cookies: Set directly by Middleware.io
• Third-party cookies: Set by external services we integrate, such as analytics providers or advertising partners

2. Duration

• Session cookies: Temporary cookies that are deleted when you close your browser
• Persistent cookies: Cookies that remain on your device until they expire or you manually delete them

Why We Use Cookies

We use cookies and similar technologies to achieve several purposes:

Types of Cookies We Use

Below is a detailed breakdown of the cookies used on Middleware.io:

Strictly Necessary Cookies

These cookies are essential to provide you with services you have requested, such as:

• Accessing secure areas of the website
• Managing user sessions and logins
• Preventing fraudulent activity
• Handling cookie consent preferences

These cookies do not require your consent under GDPR but are still subject to security and privacy protections.

Performance and Analytics Cookies

These cookies help us:

• Monitor website performance
• Understand visitor behavior through anonymized data
• Identify technical errors and improve user experience
• Collect statistics on page load times, clicks, scroll depth, etc.

Example Services:

• Google Analytics – Tracks user interactions anonymously
• Hotjar / Similar Tools – Visualize user behavior (heatmaps, click tracking)

These cookies are optional and are only set with your consent.

Functionality Cookies

These cookies enhance your experience by remembering:

• Language preferences
• Region selection
• Past interactions (e.g., webinars, support forms)

Disabling these cookies may result in reduced functionality.

Similar Technologies

Besides cookies, Middleware.io may use:

• Pixel tags (web beacons): Small invisible graphics used to track open rates in emails or measure website traffic
• Local storage: Browser-based storage for saving user preferences
• Session storage: Temporary storage cleared when the browser is closed
• JavaScript trackers: Scripts embedded to monitor events or interactions

Legal Basis for Using Cookies (GDPR Compliance)

We use cookies based on the following lawful bases:

Consent Management

Under GDPR and Privacy Directive, we are required to:

• Obtain your explicit consent before setting non-essential cookies
• Provide you with clear information about each type of cookie
• Allow you to change your preferences or withdraw consent at any time

Cookie Consent Banner

When you first visit Middleware.io, you will see a Cookie Consent Banner that allows you to:

• Accept all cookies
• Reject non-essential cookies
• Customize your cookie preferences by category

Managing Cookies

You can control or delete cookies through:

1. Browser Settings

Most browsers allow you to:

• Block cookies entirely
• Delete existing cookies
• Set preferences for specific websites

Refer to your browser’s help documentation:

• Chrome
• Firefox
• Safari
• Edge

Cookie Duration

Cookies may be stored for different durations:

Third-Party Cookies

Some cookies on our website are set by third parties that provide services to us. These may include:

All third parties are contractually obligated to comply with data protection laws and process data securely.

Data Sharing and Transfers

Middleware.io may transfer cookie-collected data to:

• Analytics providers (aggregated, pseudonymized data)
• Advertising partners (if consented)
• Cloud storage services for data processing

International data transfers comply with GDPR through Standard Contractual Clauses (SCCs), Data Processing Agreements (DPAs), and vendor audits.

Security Measures

We take robust measures to ensure the secure handling of data collected through cookies:

• Encryption of data during transfer
• Access controls and role-based restrictions
• Data minimization: Only collecting the necessary data
• Regular security audits and third-party assessments

Policy Updates

We may update this Cookie Policy periodically to reflect changes in:

• Applicable laws and regulations
• Our technology or business model
• Third-party vendors or services

All updates will be posted on this page with a revised “Last Updated” date.

Contact Us

If you have questions or concerns regarding our Cookie Policy or how we process your data, please contact us at:

Middleware.io Privacy Team
📧 [email protected]